ЖИТЛОВОГО ДЕВЕЛОПМЕНТУ УКРАЇНИ
ЖИТЛОВОГО ДЕВЕЛОПМЕНТУ
МАРКЕТМЕЙКЕРІВ
СПІЛЬНОТА
RED Case & Solutions: Дохідна та інвестиційна нерухомість-2022
16 ЛИПНЯ 2020

RED Talk:
Як ефективно рекламувати ЖК і не злитись з конкурентами

Впевнені в унікальності свої меседжів? Йдете в тренді «способу життя» і «комфортного простору»? На 100% відрізняєтесь від конкурентів? Точно?
Поговорили про:
Як визначити і сформулювати меседжи про переваги вашого ЖК і не «злитись» з потоком «комфортного середовища»
Консерватизм vs Креатив: воно того варте? А в грошах?
Інтрига чи повна ясність – що, коли і для якого покупця краще, коли виводите на ринок новий проєкт?
Дешеві рішення – коли доречні: з прикладами і лайфхаками. Як не треба робити.
Останні тенденції дизайну, креативу і промо з інших галузей.
Спікери:
АННА ПОПРУГА
KAN Development
БРОНІСЛАВ ЧУМАК
Екс-СМО DIM Group
ЄВГЕН МИРОНЮК
Керуючий партнер зі стратегії агенції маркетингових комунікацій повного циклу BrainTank
ЖЕНЯ БАГЛАЙ
Концептолог і засновниця SQM EXPERTS
НІНА МІЩЕНКО
Екс-керівниця креативного маркетингу і комунікацій в Taryan Group
СТАНІСЛАВ КУЩЕНКО
Фаундер та СЕО веб-студії Rossery
АНТОН ФРІДЛЯНД
Креативний директор SAGA Development
ВІКТОРІЯ ЗИМА
Директорка з маркетингу SAGA Development
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